For trainers, coaches, consultants and fractional sales leaders

Your method,
in the room
on the days you’re not.

You get hired to move a number a full-time leader would own. You get a fraction of the hours. Then you leave, and the rest is out of your hands. Nothing has ever run your method in between.

Book my 20 minutes → See what happens after you leave → See it on a real call · we work the arrangement out together
The thing you cannot explain

Why does one client get great results, and the next one doesn’t?

“I built methods for other people’s sales teams for 25 years. I never knew which clients actually ran what I left behind. Not once.”

— Ken Lundin, Founder of RevHeat

Same method. Same materials. Same you in the room. One team runs with it. The next one does not. You find out months later, in a renewal conversation that has already gone cold.

You have theories. Their manager. Their market. That one rep who was never going to change. But you cannot prove a single one of them. Nothing recorded what happened after you left the building.

The difference was almost never your method. It was whether anybody ran it. That is the one thing nobody ever measured.

A client doesn’t renew. Can you tell whether your method failed, or whether nobody ran it?

Nobody in your line of work can answer that. Not because they are bad at it. Because once the last session ends, nothing is watching.
Before anything else

Whose method runs is your call.

We never put a method in front of yours. You pick which one runs, and it runs under your name either way.

Bring your own

We run it exactly as you wrote it

Your language. Your steps. Your order. Nothing gets improved without you saying so.

Most partners start here
Or start from ours

The Opportunity to Close Roadmap

Ken’s selling method, from 25 years, 200+ teams and $1.5 billion in client sales. Take it, change what you want, put your name on it.

Either way, we are the part that happens after you leave the room. Not instead of you.

Nothing changes without a human signing off

Here is what that looks like. One screen, once a month. It waits for you.

Where you fit

Different work. The same missing piece.

You do not all sell the same thing. But the hole you leave behind is the same one. Nothing checks whether it happened. That checking lands in a different place for each of you. Here is what we would be aiming at.

Sales trainer

You run the sessions, in a room or on a screen. The teaching lands. Then everyone goes back to their desk. After that, nothing is watching the calls.

What we doWe run your method on every call, every week. Long after your last session. Month six, and your training is still how they sell.

Sales coach

You coach the calls you can sit in on. There are only so many hours in a week. The rest of the week’s calls, nobody hears.

What we doWe read every call. We tell you which rep drifted, and on which call. The calls you never sat in on stop being invisible. You know which one needs your hour.

Fractional sales leader

You build the process and the pipeline discipline. Then you hand it to a manager who already has no hours left.

What we doWe do the checking after the handover. So what you built still shows up on the calls. After the build, you still have something to bring to the strategy conversation.

Strategic sales consultant

You leave a strategy and a model. The engagement ends. You never find out whether any of it was executed.

What we doWe count how much of your plan shows up on the calls. Week by week. You can show the plan reached the calls, or where it stopped.

You have already tried to close this gap

And every fix on the market measures the wrong thing.

A learning platform and reminder emails
Measures who finished the course. A finished course proves nothing happened on a call.
Certification and quizzes
Tests whether they can recite it. The gap was never knowledge.
“Manager reinforcement” written into the contract
Hands the job to the one person with no hours left. It quietly does not happen.
A scorecard you built for them
Manual, so it is abandoned by week three. And it was self-scored anyway.
Follow-up sessions at 60 and 90 days
Two more rooms. Still nothing in between them.

Every one of them measures exposure to the teaching. Not one measures whether anybody ran it.

The Enforcement Loop

What happens after you leave the room.

Your method goes in. It keeps running. And it comes back to you sharper than you left it.

Goes in

Your method

Exactly as you wrote it. Your language, your steps, your order.

Runs every week

The Enforcement Loop

Six steps, on every call their team makes. This is the part that has never existed.

Comes back

To you

What actually happened on the calls. In writing, every month.

Then what works goes back into your method. So the thing you sell gets sharper every month.
1

Every call gets read

All of them. Not the handful somebody had time to sit in on. Not the ones a rep chose to share.

2

Each rep gets one thing to do differently

On their next call. Word for word, straight out of your method. One instruction, not a report nobody opens.

3

We remember what each of them was told

Rep by rep. So there is something to check against later. Nobody has ever had that record.

4

The next call gets read too

Did they do it? That is the whole question. Now it has an answer, with a date on it.

5

The slip gets caught early

A rep drifting off your method in week two is easy to pull back. Six months later, nobody can even tell you when it started.

6

What wins goes back into your method

The question that closed three deals last month goes into your steps. Into their emails. Into their proposals. In their buyers’ words, not words anyone guessed at two years ago.

Then that call gets read too, and the one after it. Every week.

AI is the only reason this is possible. Nobody reads three hundred calls by hand.

What you get out of it

Three things you cannot buy anywhere today.

01

Your method keeps running

After the engagement ends. Rep by rep, on real calls, every week. For the first time, something is watching after you go.

02

You get a count

How often your method was actually run. And whether that went up. You walk into the renewal with a number instead of a feeling.

03

Your method gets sharper on real data

Their calls tell you what your method is missing in that market. Client after client, yours gets tuned on what buyers actually said. Nobody else’s does.

Nobody has offered you this before
Where the same calls go next

One engagement. Three pieces of work.

You get hired to fix how they sell. We start on the calls. Once somebody is finally reading those calls every week, two more pieces of work open up that nobody could do before. Same client. Same calls. Your name on all three.

Attract

Point them at the buyers who actually buy.

Who to chase, and the words that land. Taken from what their own buyers said out loud last month. Not a persona doc somebody wrote two years ago.

Convert

The work you already do.

Your method, checked on every call, rep by rep, every week. This is where we start and it is what pays for the rest.

You are already here
Scale

New hires ramp on what already works.

Onboarding built from what is proven to work on real calls, not from whoever wrote the deck last. Now you can sell the ramp, not just the training.

These are two more conversations with a client who is already paying you. And you hold the calls they come from.

The part that pays you

What that does to your business.

Your work stops at the door today. Here is what becomes possible when it does not.

01

Price the outcome, not the days

Right now you sell the room. Sessions, workshops, days on site. So the conversation is always about your rate. Work that keeps running after you leave is a different thing to price. You are no longer selling a calendar.

02

Renewals stop being cold

Today you walk in and re-sell yourself from zero. Now you walk in with what actually happened. How much of your method got run. Whether it went up. Your client is not deciding whether they liked you. They are looking at a number.

03

You are in the room every month

Not a check-in. You walk in with what buyers actually said on their calls last month. Which reps are getting better at running your method, and where they are slipping. With dates and names. Then you decide what to add to your method next month, and what to reinforce.

You can tell your client what buyers are saying now. And show them where you heard it. The words buyers respond to, and the ones they ignore. Where a call went cold, and what got said right before. Your experience, against data you have never had before.

And your client has evidence to act on, not an opinion to weigh. People act on evidence. They stall on opinions. That is what makes you hard to cut.

Book my 20 minutes → Bring your method · we run it through in front of you

You stake your own relationship when you put a name forward. So here is exactly what your client hears from me.

30
day
guarantee

I’ll change how your reps sell in 30 days — or your money back.

Inside seven days, we count how many of your reps actually do what your playbook says on a live call. We show you that number. You see it again every week after that. Thirty days later we count one last time. If it didn’t go up, you don’t pay.

And you keep what we found. At day 30 we hand you the exact changes that close more of your deals — in writing. Those are yours. Even if you take the refund.

The arrangement

We have not fixed the shape of this yet — on purpose.

You would be early. Nobody has run this as a partner yet. So we build each one with the partner who is in it.

What you charge. How it fits your engagement. How you get paid. That is a conversation with Ken, not a page. You get a straight answer in the first twenty minutes. It will be the same answer next week.

This fits you if

  • You leave a method behind and never find out whether it was used.
  • You want your own method sharper, not somebody else’s laid over the top of it.
  • You want to be in the room when decisions get made about your work.

This is not for you if

  • You want something finished today. The partnership is what is still being built.
  • You want to hand it over and look away. The monthly sign-off is a person’s job. It should be yours, or your client’s.
  • You need the commercial terms in writing before a first conversation.
What it does on a sales team

Not partner results. Client results.

This is what it does when we point it at a sales team.

Justin Emond
Justin Emond
Third and Grove · a digital agency

Same reps. Same leads. Same market. He tripled his win rate in six months. It was the most profitable year in the company’s history.

Rodrigo Perez-Velasco
Account Executive · Big Nerd Ranch

He started on a performance plan. Then did $4M, $8M and $22M in three straight years. One rep, getting better.

Dave Jimenez
Dave Jimenez
Chief Revenue Officer · Projekt202

3x win rate, 22% pricing increase. “The real growth happened when we could finally admit that we couldn’t deliver as fast and as effectively on our own. RevHeat solves real problems for us.”

25 years4× Inc. 500Forbes Business Council$1.5B in client sales200+ teams
Trusted by 200+ companies
Cisco Salesforce Microsoft ADP LinkedIn Abbott Samsung Insperity Arctic Wolf Envestnet Big Nerd Ranch Third and Grove
Why Ken built it
Ken Lundin, founder of RevHeat

I had the same hole you have.

I spent 25 years in the room on real deals. I built methods for other people’s sales teams. Three things decided whether it stuck. Nobody enforced the playbook. No one had time to coach every call. And what customers said never made it back into how we sold.

So the training wore off, and the team drifted home. I built RevHeat to be the part that was missing. Not another method. I already had one.

— Ken Lundin, Founder of RevHeat
Twenty minutes

See it run. Then tell us what shape this should take.

Book 20 minutes with Ken. We read a real call in front of you. Ours, not one you have to go and find.

STEP 01

You watch it run on our account

Not slides. You see the calls it read. And whether each rep did the one thing they were told to do.

STEP 02

We run your method through it

Yours, not a sample. You see your own steps with something checking them, call by call.

STEP 03

We work out the arrangement together

What you charge. How it fits your engagement. How you get paid. A straight answer, in the room, on the day.

Book my 20 minutes →
No prep. No homework. Nothing to sign.

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