What happens when revenue
stops depending on you
From crisis to acquisition in 3 years
In 2017, Big Nerd Ranch had seen 2½ years of declining revenue. Their flagship service had nearly collapsed, corporate relationships were dissolving, and the company was in crisis. They needed results fast — not a strategy deck and a six-month timeline.
Most companies come to RevHeat wanting new clients. But new sales come from existing relationships faster than cold prospecting. Instead of chasing new logos, we focused on unlocking revenue hiding inside Big Nerd Ranch’s existing client base — expanding relationships that were already built on trust.
The fastest path to growth was already in their book of business. We installed a systematic approach to identify, engage, and expand those relationships — while simultaneously building the repeatable sales process they needed for the long term.
Stacy Henry, CEO — Big Nerd Ranch
“RevHeat didn’t just give us a strategy — they built the machine. Our revenue grew 307% and for the first time, it wasn’t all running through me.”
Stacy Henry
CEO, Big Nerd Ranch
“RevHeat have improved our time to close, deal size and close rate. Our revenue has more than doubled over the past few years.”
“Our work with RevHeat has had such a great impact on our business. We’ve grown our sales 42% in the last year and that has enabled us to offer better career growth opportunities for our employees.”
6 years of failed sales hires. Fixed in 6 months.
Hidden Level had spent 6 years trying to build a sales organization. They’d hired and fired multiple sales leaders. Their most recent hires — a sales leader and a salesperson — turned out to be the wrong fit. There was no sales process, no consistency, and no predictable pipeline. 95% of what they called pipeline wasn’t real.
RevHeat installed a complete sales process in under 6 months — what Hidden Level had been trying to do for 6 years. We deployed the QuotaFit hiring process and built their entire sales team over 9 months. Every hire was systematic — no more guesswork, no more expensive mis-hires.
Brad Garber, COO & Equity Owner — Hidden Level
“We had an 8x increase in valuation and a 3x backlog of booked revenue going into 2025. Our investors said, ‘You’re our only portfolio company that actually delivers on everything they say they’re going to.’”
Brad Garber
COO & Equity Owner, Hidden Level
“Before RevHeat, 95% of our pipeline wasn’t real. Now, everything in it is qualified and predictable.”
More Results
“Our win rate was up just under 300% in 6 months. We had the most profitable year in the history of our company, and our conversations with prospects improved almost instantly.”
“Our work with RevHeat has had such a great impact on our business. We’ve grown our sales 42% in the last year and that has enabled us to offer better career growth opportunities for our employees.”
“After 20+ years selling technology services, I thought I’d seen it all. I was wrong. RevHeat’s process is the first I’ve found that actually blends the art and the science of scaling a business.”
“The real growth happened when we could finally admit that we couldn’t deliver as fast and as effectively on our own. RevHeat solves real problems for us.”
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