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I’ve watched hundreds of founders hire salespeople the same way. They fall for the candidate who crushed their last number. They love the rep who…

By Ken Lundin, CEO of RevHeat Traditional sales team training fails because you’re training the wrong people. When Big Nerd Ranch came to us in…

By Ken Lundin, CEO of RevHeat I’ve spent three years analyzing revenue forecasting models across 11,744 sellers. I can tell you exactly why most miss…

Most founders ask “when to hire first sales rep” when they’re already six months too late — or worse, six months too early. I’ve watched…

By Ken Lundin, CEO of RevHeat You nailed founder led sales. You closed the first 50 deals yourself. You know the product, the objections, the…

Most founders obsess over pipeline coverage and quota attainment. I get it—those numbers feel urgent. But here’s what I’ve learned working with thousands of sellers…

You’re finally ready to make your first sales hire. The pipeline is overflowing. You’re turning down calls. Every hour spent selling is an hour not…

I’ve spent 20+ years watching founders make the same hiring mistake. They interview well. They trust their gut. They hire someone who bombs six months…

Most founders treat sales pipeline management like a weather forecast. They watch the clouds and hope for sun. I’m Ken Lundin. After analyzing 11,744 sellers…

Here’s the problem with most sales assessments. They measure what’s easy to test, not what actually predicts performance. You get back a report telling you…
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